Sourcing Is the Most Relevant Superpower in Recruiting Today
A narrow top-of-funnel is most effectively created by humans who know how to source candidates. Not software. Not AI. Not content. Not marketing. But highly-skilled humans doing the manual work of applying their intuition, insight, experience, and nuance to the search.
Everyone Isn't a Nail
There are brand channels. There are marketing channels. There are sales channels. But for some reason, sellers (yes, you recruiters and salespeople) think that every channel is a sales channel. They’re not.
Why Pallet’s Paid Influencer Model Won’t Work in Recruiting
The reality is that the majority of followers are largely unqualified to do the work that the influencer appears to be qualified to do themselves.
Is This the End of the Managerial Class?
Careerist managers who’ve long been able to coast under the radar, cover their asses with bullshit reporting up the chain, and who are really good at shifting blame don’t have any applicable skills to stand on.
When Moving Recruiters to Sales Roles Instead of Laying Them Off Doesn’t Make Sense
You can’t move people to a department that largely doesn’t exist anymore.
How to Measure Time-on-Page
I’ve spent a lot of time thinking about how to measure attention as it applies to content. Where I’ve landed (for now) is that time-on-page is the best indicator of quality attention and trust. Here's how to test this metric out.
A 2023 Recruiting Industry Trend: Hiring Grown-Ups
If a company wants to offer a remote working environment while mitigating their exposure to lost productivity due to immature employees collecting paychecks without fulfilling their end of the bargain, hiring grown-ups feels like a smart move.
Is Candidate-Centric Even a Thought For Recruiting Platforms?
Candidate-centric is a forgotten principle in recruiting tech because candidate-centric isn’t paying the bills. Margins are.
Why the 180’s on Remote Work?
The niceties of offering a flexible work-life quickly take a back seat when fear and pressure creep (or flood) in.
Has Talent Acquisition Lost Its Way?
What was once the pillar of tactical execution and pragmatic thinking feels like it’s creeping into the land of the meaningless. Aka vaporware in content format.
