Frankly, we can't stand it when companies hide information behind salespeople––so we treat our prospects like we'd like to be treated.
Here’s how we do it:
We created what we call the “Secret Stash”. (I guess it’s not so secret, but you get the idea.)
It’s a simple Notion page that gives our prospective buyers 90% of the information they need before investing in a sales call.
(Or, they opt themselves out and we can avoid each other altogether.)
This way, if we do have a conversation, it can be thoughtful, productive, and worth everyone’s time.
Bonus: We intentionally designed this to be the single best link that we can send to our prospects.
Have a look-see: The BYA Team Profile Secret Stash
I talk a lot about giving candidates the information they want before they apply.
This is giving buyers the information they want before they have a sales call.
It’s quite a refreshing way to buy something.